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How to create a payment link with HubSpot: a practical guide from Émilie at Parkour3

Written by Kelly-Anne Charuest | Feb 26, 2025 3:11:36 PM

Émilie Cals, HubSpot expert at Parkour3, takes the time to explain how to use a really handy feature of HubSpot's Commerce Hub: payment links. These links make it easy to collect payments for products or services, and you'll see they're super simple to set up.

Why use HubSpot payment links?

HubSpot's payment links are part of its Commerce Hub, a suite of tools designed to simplify sales management. Whether for one-off purchases or recurring subscriptions, payment links make collecting payments quick and hassle-free.

The great thing about this feature is that no complicated configuration is required in Stripe. Once the payment link has been created in HubSpot, everything is automated: payments are collected and transferred directly to your account.

Creating a payment link: simple steps

  1. Access the Commerce Hub
    It all starts in HubSpot's Commerce Hub. This is where you can create your payment links, and it's really easy to find in the interface.

  2. Creating a payment link
    Once in the Commerce Hub, you can choose to create a payment link either from scratch or from a template.

    • Emily generally prefers to start from scratch for greater flexibility, but if you're new or unsure, starting from a template can be a good choice.
  3. Choosing the products to sell
    Once you've started creating your link, it's time to select the products you'd like to sell. Each product must first be configured in your HubSpot product library, with the currency of your choice. It's possible to sell a single product or several products through the same payment link.

  4. Naming the payment link
    Next, it's time to give your link a name. For example, if you're selling online training and tickets to an event, you can name the link according to what you're offering.

Types of payment collected

Payment links are extremely flexible, allowing you to collect several types of payment:

  • One-off sales: You can sell one-off products, such as training or event access.
  • Recurring subscriptions: Ideal for services that require recurring payment, such as a monthly subscription to a service or online training.

Where to share your payment links?

Once you've created your payment link, you have several options for sharing it:

  • HubSpot form: Integrate a payment form directly on your website or in your e-mail campaigns.
  • Email: You can also send the link directly by email, making distribution quick and easy.

In a nutshell

HubSpot's payment links are a simple yet powerful feature for managing online payments. Whether for physical products, training, subscriptions or events, everything can be managed directly from HubSpot.

If you have any questions or would like to find out more about using payment links in HubSpot, the Parkour3 team is here to help. We're happy to guide you through the implementation of these tools to optimize your online sales.