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    How to make the most of HubSpot for effective lead follow-up

    How to make the most of HubSpot for effective lead follow-up

    Lead follow-up is at the heart of any effective sales and marketing strategy. It's one of the crucial steps in turning prospects into loyal [...]
    Lainco website view on computer
    Lainco website view on computer
    Lainco website view on cell phone
    Image montage with the Lainco logo on a yellow background, with an insert of a close-up image of a metal structure.
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    Lainco website view on computer Lainco website view on computer Lainco website view on cell phone Image montage with the Lainco logo on a yellow background, with an insert of a close-up image of a metal structure.
    Website, Training and marketing, Digital marketing,

    Lainco

    Client

    Lainco

    MANDATE

    Website redesign and digital marketing training

    LAUNCH

    MANDATE

    Lainco is a company specializing in the design of structural steel buildings. His expertise lies mainly in the realization of complex projects. The mandate consisted in redesigning the website for the American market of Lainco in order to improve its design and its online presence. The previous site was very poorly adapted to new technologies and did not meet the expectations of the company’s management and customers. The content was outdated and had not been updated for several years.

    WORK COMPLETED

    • Tailor-made digital marketing training
    • Strategic planning
    • Technical optimization (SEO)
    • Integration of the new website with the HubSpot CMS
    • Creation of main and secondary page templates
    • Animations and revitalization of the main pages
    • Training in website content management system
    DISCOVER THE WEBSITE