Our projects related to : Website
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HubSpot
Website
Training and marketing
Effecto
MANDATE
EFFECTO, a company specializing in the processes and processes of wood processing plants, faces several challenges for its marketing. The wood processing industry in Quebec lags far behind in optimizing processes through digital technology, which requires in-depth education of sawyer customers and lengthens the purchasing cycle. In addition, the current EFFECTO product architecture is difficult for customers to understand, and the company’s brand image lacks notoriety and consistency. Promotional efforts, including website, online presence and events, are inconsistent and insufficient to support customers in their buying journey. Social media presence is almost non-existent. The key marketing objectives are to improve the brand image, increase the company’s awareness both in Quebec and in new markets, and generate quality leads while reducing the duration of the buying cycle. The SEO performance of the site was also a priority for the client.
Website
iREx
MANDATE
The Institute for Research on Exoplanets – IREx – brings together the best researchers and their students to take full advantage of major observational projects underway or planned, with the ultimate goal of finding life elsewhere. The mandate consists of redesigning the IREx website to improve its online presence. The current site was developed by a UDeM department and no longer meets the Institute’s needs. Navigation and ergonomics are not in line with current best practices. The aim is obviously to create a website that will help the organization achieve its objectives.
HubSpot
Website
Digital marketing
Proceco
MANDATE
As part of Proceco’s digital transformation, the Parkour3 agency was commissioned to completely redesign their website using HubSpot’s Marketing Hub and CMS Hub solutions. The aim was to improve the user experience, increase online visibility and generate qualified leads through the integration of these powerful marketing tools. The web redesign project using HubSpot’s Marketing Hub and CMS Hub enabled Proceco to boost its online presence. Thanks to a user-friendly interface and autonomous content management, the marketing team can now fully exploit the potential of its website to support the company’s growth in the digital world. HubSpot’s powerful tools have played a key role in optimizing conversions, increasing qualified leads and raising Proceco’s profile in the industrial cleaning equipment market.
Website
CCSI
MANDATE
The CCSI is two teams of professionals who, through the Cégeps de Sainte-Foy and du Vieux Montréal, have a mandate to support the development of autonomy in the public and subsidized private college network and the harmonization of their practices in the reception, organization and delivery of services to students with disabilities, within the framework of a memorandum of understanding. The mandate involves redesigning the CCSI website to better meet the needs of its members. It aims to review the website’s architectural organization to facilitate user access to information. The site’s current structure has led to a disorganization of information, which has been placed in different places by different people, without a common logic.
Website
Digital marketing
E-commerce
Képup
MANDATE
Kepup.com consists of an e-commerce website and application offering a price comparison tool, a social media platform providing easy-to-understand solutions for building, renovating and decorating projects, aimed primarily at individuals and small businesses, as well as an online boutique selling decorating items, woodworking tools and clothing. The mandate consists of creating Képup’s digital ecosystem. It will involve developing the company’s brand image and the message conveyed to visitors. Képup will establish itself as a social media reference, with attention to detail and a user experience-oriented website.
Website
Datahex
MANDATE
Datahex markets software to help food companies adopt globally recognized food safety standards. The Datahex team commissioned Parkour3 to modernize their website and help generate business opportunities through targeted media placement and digital marketing. Datahex wanted to benefit from a new visual and an optimal user experience. This redesign was carried out with the help of HubSpot CMS to facilitate the management of the content of the new site and meet the market requirements in terms of technical optimization.
HubSpot
Website
Training and marketing
ETI Converting
Mandate
For over 20 years, ETI Converting has been providing the equipment and solutions that label printers and converters need to design and manufacture cutting-edge products that stand out from the crowd. Having previously been accompanied by the Parkour3 team for strategic planning, coaching and training in connection with the implementation of the HubSpot CRM platform, the ETI team commissioned the agency to redesign its website using HubSpot’s CMS.
Website
Training and marketing
Digital marketing
Lainco
MANDATE
Lainco is a company specializing in the design of structural steel buildings. His expertise lies mainly in the realization of complex projects. The mandate consisted in redesigning the website for the American market of Lainco in order to improve its design and its online presence. The previous site was very poorly adapted to new technologies and did not meet the expectations of the company’s management and customers. The content was outdated and had not been updated for several years.
HubSpot
Website
Training and marketing
ETI Converting
MANDATE
ETI Converting wished to use a new CRM platform with integrated marketing tools. To help them with this, they sought out our consulting services team. The objectives of this collaboration were to import the data contained in their old platform, customize the HubSpot platform to their needs and build marketing strategies to boost their sales.
HubSpot
Website
Training and marketing
Impack
MANDATE
As part of the creation of its learning center, Impack, a company specializing in the analysis of work methods and the design of equipment for packaging manufacturers, decided to overhaul its entire website. With a presence in over 27 countries around the world, the new multilingual site (in six languages) had to be modern, attractive, and as informative as possible to promote organic referencing. We carried out a detailed audit setting out a series of recommendations. This analysis enabled us to comply with best Web development practices while making the presentation of content more dynamic.
HubSpot
Website
Brandbourg
MANDATE
Brandbourg wanted to optimize its contact management and improve the generation of new opportunities through digital marketing. The team decided to call upon our consulting services team to implement HubSpot as a CRM platform for marketing automation. Our digital marketing consultants clearly identified their needs to develop tailored training to ensure easy adoption of the platform.
Website
Hygie
Mandate
The Quebec company asked Parkour3 to redesign its website to make it more user-friendly. Hygie wanted to make its new platform a sales and corporate presentation tool better adapted to the reality of its business sector and its new business strategy.
Website
Digital marketing
Cascades PRO
Mandate
Cascades PRO wanted to ensure the sustainability of its digital environment, programmed over time by a multitude of service providers. We designed a web architecture that would guarantee the durability of the company’s technological assets while allowing the updating of the website and the modernization of its interfaces. We analyzed the company’s business objectives, the different usage contexts and the key performance indicators (KPIs). This allowed us to develop new generation solutions for existing technologies. Cascades PRO’s digital ecosystem is now focused on the most promising sales channels.
Website
Renaissance
MANDATE
The Parkour3 team successfully completed the redesign of Renaissance’s website. The main goal was to reflect the NPO’s new brand image and to optimize its online presence.
Website
Opimian
MANDATE
For Opimian, it was a project to develop a new website with the WordPress CMS and the connection of an e-commerce. The goal was to modernize the entire digital ecosystem. We had to ensure the proper integration of the different digital platforms to better retain club members as well as attract new customers. We also created a better user experience on the site and developed an English section. We also optimized the site’s SEO strategy to attract new customers.
Website
Comiccon de Montréal
MANDATE
The Parkour3 team redesigned the Comiccon Montreal website in order to make it more user-friendly and effective for its target audience.
Website
FQM
MANDATE
The FQM entrusted Parkour3 with the redesign of its website with the objective of offering a more user-friendly platform and an optimal user experience to improve member engagement. The FQM wanted to obtain more targeted content in order to position itself as a reference and spokesperson for municipalities throughout Quebec. The new web platform also had to reflect the Federation’s dynamism, relevance and efficiency.
Website
MMQ
MANDATE
After modernizing its brand image, Mutuelle des municipalités du Québec wanted to adapt its entire digital ecosystem. The objective behind this website redesign was to reinforce its notoriety among municipalities with a more concise presentation of its products and services. Finally, the new website had to encourage autonomous management from the MMQ.
Website
Digital marketing
Processia
MANDATE
In the context of an international acquisition and rapid growth, Processia wanted to highlight its new brand image and adapt its website to it. Parkour3 was also mandated to adapt the new image to various communication supports.
Website
Anima-plus
MANDATE
The Anima-plus group wanted to develop a website to standardize the network of several clinics of the veterinary group. The goal was to simplify the management of the site by using an open source solution. In terms of design and customer experience, Anima-plus wanted to express the emotion and affection of animals through their new website.
Website
Digital marketing
DCM Group
MANDATE
The Parkour3 team developed and implemented a digital strategy to maximize the generation of qualified leads for construction management services in Canada.